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Making Retail Exciting Again (and Again): Re-engaging Players in the In-Store Experience
Industry newcomer Mike Cardell offers thought leadership on future-proofing the lottery retail landscape.




Something Strange in the Neighborhood
How the Kentucky Lottery’s Halloween games oozed enthusiasm this past fall.














Betting on Leadership
Hot off the heels of a much hyped but surprisingly underwhelming Super Bowl, the U.S. gets to put a bow on another NFL football season.


New Research: Trending Now
Meet two representative players who typify the consumer trends driving lottery evolution in 2025


New Product Alert: Scratch Connect
Extending Scratch Entertainment with Digital Play
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