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Lotteries Navigate the Ever-Changing World of Artificial Intelligence
Many lotteries are strategically using AI to improve workflows and stimulate creative design.
Winning With Second Chances - Arizona to Maryland
For many lotteries, second-chance opportunities for players are an effective part of their marketing strategies.
Winning With Second Chances - Massachusetts to Wyoming
For many lotteries, second-chance opportunities for players are an effective part of their marketing strategies.
Marketing the Jackpot Games – Arizona to Montana
Lotteries share their jackpot marketing strategies.
Marketing the Jackpot Games – New Jersey to Wisconsin
Lotteries share their jackpot marketing strategies.
A Look Back at the 2025 Holiday Season
A summary of the holiday games offered this past season.
A Challenging Year, With an Asterisk
In an industry based on chance, the luck of the draw was perhaps the biggest story of lotteries’ FY25 sales and revenue performance.
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