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Winning With Second Chances - Massachusetts to Wyoming
For many lotteries, second-chance opportunities for players are an effective part of their marketing strategies.




Trading on the Future
Are Prediction Markets REALLY Turning the World into a Casino?


Twenty Years of Winning for North Carolina
The North Carolina Education Lottery’s careful strategies over the years have kept it at the forefront of the lottery industry.




March Is Problem Gambling Awareness Month, But Responsible Play is a Year-Round Commitment for Lotteries
Each March, organizations across the nation observe Problem Gambling Awareness Month


What We Saw at CES
Highlights from the 2026 Consumer Electronics Show and the relevance for lottery


Beyond Go-Live: Delivering a Successful Omnichannel Conversion in North Dakota
A systems conversion is never just about upgrading technology. It is about aligning people, processes and platforms to support long-term growth.


Marketing the Jackpot Games – Arizona to Montana
Lotteries share their jackpot marketing strategies.


Marketing the Jackpot Games – New Jersey to Wisconsin
Lotteries share their jackpot marketing strategies.


A Look Back at the 2025 Holiday Season
A summary of the holiday games offered this past season.


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