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Opportunities to Learn, Lead, and Connect in 2026
Published February 17, 2026 As we move through these winter doldrums, I am energized by the opportunities in front of us. The lottery industry isn’t standing still, and neither are we. New technologies, evolving player expectations, and growing responsibilities continue to shape the way we operate. What gives me confidence isn’t just our ability to adapt, but our willingness to learn from one another along the way. For 2026, NASPL is creating meaningful opportunities for me


What Makes A Holiday Instant Ticket Truly Successful
The Core Elements That Consistently Drive Seasonal Success


Player Health as a Catalyst for Sustainable Lottery Operations
The Colorado Lottery’s recent Gift Responsibly Campaign, emphasizing player health, was a huge success.


5 Hot Takes on Holiday 2025 Games
It’s that most wonderful time of year when product managers across North America look at last year’s holiday game portfolio performance—and apply those insights in the year ahead.


A Framework for Game Innovation
How can you refine a game post-launch to more fully satisfy player preferences?


Transforming Jackpot Events into Responsible, Ongoing Player Engagement
National jackpot events remain one of the most powerful drivers of awareness and participation in lottery.


Climbing High in West Virginia
Celebrating 40 years this month, the West Virginia Lottery has generated $13.7 billion for good causes in the Mountain State.


Marina Andrew
Senior Specialist, Municipal Relations, British Columbia Lottery Corporation


Taking Our Story on the Road
As I’ve mentioned, one of my top priorities as President of NASPL is simple, but essential: telling the lottery industry’s story.


Monsters, Movies, and Larger-Than-Life Experiences
How Lotteries Can Harness Horror and Iconic Entertainment Brands in 2026
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