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A Bright Future for Lottery
Reborn as BRIGHTSTAR, a global lottery leader sets a bold new course.Â


When It Comes to Retail, Scientific Games Isn’t Playing Around
Joe Fulton, VP of Product Management, Readies Rollout of New Retail Solutions for a Digital Generation


Introducing a Smarter Instant Ticket Display
A new digital menu solution marks a huge step forward. What sets it apart?


CRM: It’s Not Just a Marketing Expense
Scientific Games’ Lori Szymanski Talks Strategy.


Things I Wish I Knew: 8 Experts Share Lottery Lessons They’ve Learned
Memorable lessons from lottery professionals at Scientific Games.


Solving Lotteries’ Greatest Marketing Challenges
Tailored strategies to align with each lottery’s unique goals.


Games Galore: EQL Labs & EQL’s iLottery Marketplace Outlook for 2025
Digital Content—Let’s Talk About It


Making Retail Exciting Again (and Again): Re-engaging Players in the In-Store Experience
Industry newcomer Mike Cardell offers thought leadership on future-proofing the lottery retail landscape.




New Research: Trending Now
Meet two representative players who typify the consumer trends driving lottery evolution in 2025


New Product Alert: Scratch Connect
Extending Scratch Entertainment with Digital Play


Full STEAM Ahead
A look at how IGT’s flagship After School Advantage program gives students access to technology and encourages interest in the
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