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A Year of Adjustment
Overall, FY24 sales were down from a record-smashing FY23, but there were plenty of bright spots.


Fifty Years of Collaboration
Celebrating its golden anniversary, Western Canada Lottery Corp. is looking ahead to major branding and technology initiatives.


9 of Top 10 $20 Games in 2024
Developing a high-performance instant scratch game portfolio takes creativity – and millions of data points to help guide product managers


Cooking Up Codewords
How the New Mexico Lottery developed a creative way to reach new audiences with non-traditional advertising.


Promoting Responsible Gaming through Healthy Play: A Detailed Perspective for Lotteries
The $371 billion global lottery industry offers exciting entertainment for players and provides steady funding for vital good cause programs


Animal Instinct
Lucky Coins and Elephant King Jackpots show how lotteries can benefit from games developed with a focus on player preferences.
During This Season of Giving, North American Lotteries Encourage Players to Gift Responsibly
For the seventh consecutive year in a row, 100% of eligible U.S. and Canadian lotteries have signed on to the campaign
Arizona Lottery Partners With Habitat for Humanity Central Arizona to Address Affordable Housing Crisis
The $100,000 Gives Back sponsorship supports Habitat for Humanity’s mission to build homes for Arizona families in need
CT Lottery Holds 11th Annual 'Give a Child a Toy, Not a Ticket' Holiday Toy Drive
The Connecticut Lottery is hosting its 11th Annual “Give a Child a Toy, Not a Ticket” Holiday Toy Drive to help bring joy to kids
Scientific Games Scores Deal with NBA for Lottery Scratch Games in U.S.
NBA-licensed instant scratch games are now available to U.S. lotteries through Scientific Games
Unwrap the Fun With the Florida Lottery's New December Scratch-Off Games
The Florida Lottery introduced three new Scratch-Off games this December – ULTIMATE VIP CA$HWORD, PLATINUM MINE 9X, and 2025
Oregon Lottery Transfers $947 Million Back to State
The Oregon Lottery will return more than $947 million to the state for the 2024 fiscal year – a $48 million increase from the previous year
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